So many companies and entrepreneurs make this fatal mistake. They fall in love with an idea without ensuring that there is a hungry market that will purchase their products and services. More pointedly, you must ensure that there is a market that wants and desires your expertise before you take the time to create your digital product. Without taking the time to do the background work, you could end up wasting time, effort and money authoring your book and building other information products. Prevent this scenario by taking the time to analyze your idea from a supply and demand stand point. This is absolutely critical.
The essence of business is built on the supply and demand of an idea. In fact on the demand side, it is critical that you prove there are advertising dollars being spent on your topic idea. The best way for you to quickly understand the supply and demand of your idea is to examine it using the Internet. With a little work, you can analyze this quickly and with certainty. Not only can you get exact details on your business idea, but you can also determine how it is that you will differentiate yourself in the market place.
After analyzing your most profitable words against the supply of your business idea (your competition), you now will be able to use your best key words to purchase a domain name. This will help you get high search engine rankings. You will also have a selection of great key words to use in your ad copy. Finally, you will have a great head start in creating your Table of Contents (TOC) for your product. More specifically, you will be using these words in creating a really specific Authoring Genealogy Tree™ in the creation of your product.
To calculate your profit potential accurately, purchasing the PIPE software from www.ProductIdeaEvaluator.com/awaken will be one of the best investments that you can possibly make. It’s a small investment that will reap benefits well into the future.
How To Check Markets Using Your Target Market’s Feedback…How To Let Your Target Market Tell you exactly what they want.
Here is a great way to find out exactly what hungry markets want. Create a Google AdWords campaign and then drive people to a website where you ask them their most burning questions about a given topic. This will help you to determine what your target market really wants.
A website that we really recommend is the Ask DataBase software created by Alex Mandosian and his team. This is the only search engine that is currently available for analyzing surveys.
You ask people to answer a simple question and use their feedback to create your book and other information products, such as seminars, audio programs, e-courses, special reports and future books. Go to http://www.askdatabase.com/cmd.asp?AF=243385
Audience Profile
Write your audience profile. Be as specific as possible. Be sure to consider the following information in your profile:
Get a clear vision of your intended audience in mind.
Who are they?
What gender, how old, how much education, etc.?
How will they benefit from the knowledge?
How can they use the knowledge?
How can they adapt and adopt the knowledge?
How much are they likely to pay for this knowledge?
How is your book different from other information they can get?
Who will they influence to possibly purchase your digital product?
The more you get to know your intended audience--the more you “feel their pain" and provide a solution to the problems that keep them up at night—the better you will be able to relate to them and the better your book will sell.
"What If You Could Author A Best Seller in Less Than 12 Hours of Actual Writing and Gain Instant Access To A
How? By Following This Simple, Proven System for Authoring Success.
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